Mcdonaldization refers to the process of how the principles of the fast food industry are rapidly dominating the rest of society these principles include efficiency, calculability, uniformity, and control through automation, which are becoming more and more evident in our everyday lives. George ritzer authored 'the mcdonaldization of society' in 1993, and it remains one of the bestselling sociology books of all time in this lesson, we discuss his concept of mcdonaldization and. The book that made mcdonaldization part of the lexicon of contemporary sociological theory, read by hundreds of thousands of students, is now in its ninth edition george ritzer's seminal work of critical sociology, the mcdonaldization of society, continues to stand as one of the pillars of modern day. Americans like individualism and if americans knows what is good for them they will not let uniformity take over the nation mcdonaldization will continue to grow, but it will not take over the nation all of the advantages of mcdonaldization of america are great for the progress in the fast food industry.
Ritzer is also the editor of mcdonaldization: the reader and author of other works of critical sociology related to the mcdonaldization thesis, including enchanting a disenchanted world, the globalization of nothing, expressing america: a critique of the global credit card society, as well as a series. Mcdonaldization of america's police, courts, and corrections by matthew b robinson the mcdonaldization of higher education, ed the mcdonaldization of the church by john drane. Recently i read george ritzer's the mcdonaldization of society, and i have to say his insight into the influences on our culture is profound i would like to share my review of his book (which is divided into a summary, a critique and application so you can pick and choose if you want) i believe.
The 6th edition of george ritzer's the mcdonaldization of society (sage publications, 2010) critically examines the fast food model of social life in modern urban societies the book discusses four core principles of mcdonaldization: efficiency, predictability, calculability, and control. Overview mcdonaldization is the term invented by george ritzer to describe a sociological phenomenom that is happening in our society you may think it started with ray kroc in the 1950's when he bought his first hamburger restaurant, but it's origins were actually much earlier than that. 8 results for mcdonaldization of america the mcdonaldization of society: into the digital age feb 14, 2018 by george ritzer paperback $5220 $ 52 20 $5800 prime. In his book, the mcdonaldization of society, george ritzer coined the term, mcdonaldization, meaning, the this creates a sense of teamwork and cooperation between the foreign country and america, and also offers mcdonald's first hand insights into the customs and procedures of a country. Request pdf on researchgate | the mcdonaldization of society | professor of sociology at the university of maryland his main areas of interest are the sociology work (working: conflict and change and sociological theory (sociology: a multiple paradigm science and toward an integrated.
The united states of america is facing many challenges one of these challenges is childhood obesity there are more overweight children in america than in any other nation the number one place to blame: mcdonalds. Ron english, a contemporary american artist, has created many versions of mcsupersized paintings and figures, and his art was featured in the 2004 documentary super size me i wanted to expand the consumerist story told by advertising into something more honest, english told huffpost. Mcdonaldization, by george ritzer, deals mainly with the rationalization of our society and inevitably the world mcdonalds is used as an analogy to explain the process of rationalization in society mcdonald's modern operation is described to show the way society is heading in the future. I believe that the process of mcdonaldization began for me when i was enrolled in private school when i was little at first glance the idea behind mcdonaldization does not seem like a harmful or bad way to live everything in one's day is carried out efficiently and productively.
Mcdonaldization of america from: internet comment copy link december 25 [summary]mcdonaldizationcom mcdonaldization is the term invented by george ritzer to describe a sociological phenomenom that is happening in our society. Mcdonaldization is a term used by sociologist george ritzer in his book the mcdonaldization of society (1993) he explains it occurs when a culture possesses the characteristics of a fast-food. Mcdonaldization theory developed by george ritzer draws on sociology's concept of rationalization it is based on four principles of predictability, efficiency, calculability and control, examples of which are often seen in fast-food chains these principles are dominating american society and the rest of the.
Although mcdonaldization can be applied to many other parts of our society, this paper will focus on its impact on wendy's old fashioned hamburgers first, before i discuss the impact of mcdonaldization on wendy's old fashioned hamburgers, i will define what mcdonaldization is. Mcdonaldization, a term used by the sociologist george ritzer in his book the mcdonaldization of society, is used to describe a culture that possesses the hallmark characteristics of a mcdonalds and america on may 15 1940 the first mcdonald's opened in america first as a small barbecue restaurant. Mcdonaldization is a term developed by sociologist george ritzer in his book the mcdonaldization of society (1993) for ritzer mcdonaldization becomes manifested when a society adopts the characteristics of a fast-food restaurant.